The roadshow, jointly organized by the Ministry and the Moroccan Investment and Export Development Agency (AMDIE), aims to promote bilateral economic relations and highlight the Kingdom's assets as a prime destination for foreign direct investment, mainly in sectors such as the automotive, aeronautics, electronics and agri-industry sectors, the Ministry said in a press release.

This mission is also part of a drive to strengthen the promotion of the “Morocco Now” brand in target markets, the same source added.

The tour will include meetings with Japanese and Korean decision-makers, investors and institutional players, with a view to exploring avenues for collaboration between economic players in the two countries.