The Innovation Camp is one of INJAZ Al-Maghrib's flagship programs. It was developed by Junior Achievement Worldwide, a world leader in entrepreneurship education. 

The program targets university students, inviting them to reflect on issues proposed by national or international corporate sponsors and come up with innovative solutions, the press release added.

The camp is a contest held before a jury which assesses the quality of the proposals and then rewards the winning team.

The challenge of this year’s virtual camp consists in answering the following question "How to sell a plane to an airline?."

Three teams will be competing on a virtual platform and will be assessed by a high-level jury including Senior executives from Boeing, a strategic partner of INJAZ Al-Arab and INJAZ Al-Maghrib since 2015.

Since the beginning of the Boeing-INJAZ Al-Maghrib partnership five years ago, over 21,500 young people benefited from training under the "Company Program" and the "Innovation Camps", two programs supported by the world's largest aerospace company and leading manufacturer of commercial jetliners.

INJAZ Al-Maghrib is a recognized public-interest organization launched in 2007 at the initiative of the AL MADA group with the aim of developing the entrepreneurial skills of young people through the involvement of the company in public education.